The most common incentive type currently being offered by retailers is the launch DLC, which is comprised entirely of costumes for protagonists Monkey and Trip. However, these aren't being billed as costumes; rather, they're using the term "alternate versions" due to the fact that they actually serve an in-game purpose.
Those who purchase Enslaved at GameStop and EB Games Canada will receive a code to unlock "Ninja Monkey." With this downloadable content, players will obtain an infinite supply of stun and plasma staff blast ammo, giving him a deadly edge over his robotic foes. Gamers who purchase the game from Walmart will receive a code for the red-and-gold clad "Classic Monkey." This is in homage to Enslaved's primary source of inspiration: the Chinese novel Journey to the West. However, the costume isn't just there to look pretty; "Classic Monkey" can deal twice as much melee damage as regular Monkey. Best Buy's approach to the alternate characters is a bit different; they are offering "Sexy Robot Trip." With this alternate character, all of the game's stun attacks are doubled in duration. This includes Trip's EMP blasts.