The first rule when translating a sports franchise into a game is presentation. As NCAA Football 2010 showed, getting the rules right is only part of the equation. Gameplay was tight, but without the unique touches that make college football so special, it came up flat.
UFC Undisputed 2010 gets it. The presentation is ripped from a UFC production. Bruce Buffer announces your fighter by name (not just by nickname), Joe Rogan discusses previous fights and trends developing in your career - it's as close to a real TV presentation as you can get.
The Create-a-Fighter options are fairly robust. I only stuck my toe in the number of customization options available, but was still able to come away with a character I was happy with. The real UFC fighters come dangerously close to plunging into the uncanny valley. Oddly enough, created fighters look more "real" than those based on UFC fighters. Animations are redesigned and play into the new moves system, offering a glimpse at how well the game's aspects work together.